Before I became a Los Angeles office broker, I had an unexpected introduction to the world of business: I ran a venture capital conference. The event brought together top-tier VCs, tech founders, and startup teams from across the country. My biggest task? Find a keynote speaker who would set the tone for the entire event.
This was before “Shark Tank” existed. But I had heard of Mark Cuban—he had just sold Broadcast.com to Yahoo for billions. I cold-pitched him, confident in my event vision and determined to land the right speaker. To my amazement, Mark Cuban said yes.
It was an unforgettable moment.
The executive producer introduced me onstage by saying, “We had to find a Hollywood producer to make this conference entertaining—that’s why we hired Nina Steiner.” At the time, I was known as “Nina Dot Com” thanks to my background in television production.
Mark Cuban’s keynote was electric. I still remember him saying, “I just made 50 interns millionaires overnight,” “Mark—I’ll get your coffee, sweep the floors, work 24/7—please make me an intern!”
I didn’t become his intern. But I walked away knowing I had the ability to connect people, navigate high-stakes negotiations, and create meaningful experiences. All of that shows up in my work today as a commercial real estate broker in Los Angeles.
How That Experience Helps My Commercial Real Estate Clients
That conference taught me three key lessons that shape how I serve tenants today:
1. Relationships build everything. The conference was a masterclass in networking. I now bring that same energy to office space leasing in Los Angeles. It’s never just about square footage—it’s about understanding each tenant’s goals and making the right introductions.
2. Presentation is power. Whether producing a high-level conference or touring office space in Culver City, first impressions matter. I help clients find not just any office—but the right office to support their team, brand, and growth.
3. Take bold action. I emailed Mark Cuban with zero connections. That mindset fuels me today—whether I’m uncovering an off-market listing or negotiating a lease that works for my client’s future.
Why This Matters to Office Tenants in L.A.
Leasing office space in a competitive market like Los Angeles requires more than market knowledge—it requires strategy, insight, and drive.
When clients work with me as their Los Angeles office space broker, they’re partnering with someone who thinks like a producer, connects like a networker, and negotiates like a founder.
It’s not just a transaction. It’s your next chapter—and I’m here to help make it a successful one.
I’ve always been someone who reads the room.
It started in live television, where timing was everything and silence usually meant something was on fire. With years of experience behind the scenes in TV production, I learned how to stay calm, think creatively, and resolve issues before they become problems.
Now, 𝗮𝘀 𝗮 𝘁𝗲𝗻𝗮𝗻𝘁 𝗿𝗲𝗽 𝗯𝗿𝗼𝗸𝗲𝗿 𝗮𝘁 𝗦𝗮𝘅𝘂𝗺 𝗪𝗲𝘀𝘁, I bring that same mindset to commercial real estate.
It’s not about pushing space, it’s about understanding people. When someone tells me they need an office, what they mean is:
“𝙒𝙚 𝙣𝙚𝙚𝙙 𝙖 𝙝𝙤𝙢𝙚 𝙗𝙖𝙨𝙚 𝙛𝙤𝙧 𝙞𝙙𝙚𝙖𝙨, 𝙙𝙚𝙖𝙙𝙡𝙞𝙣𝙚𝙨, 𝙘𝙡𝙞𝙚𝙣𝙩𝙨, 𝙖𝙣𝙙 𝙘𝙤𝙛𝙛𝙚𝙚 𝙗𝙧𝙚𝙖𝙠𝙨. 𝘼𝙣𝙙 𝙬𝙚 𝙣𝙚𝙚𝙙 𝙞𝙩 𝙨𝙤𝙤𝙣.”
𝗧𝗵𝗮𝘁’𝘀 𝘄𝗵𝗲𝗿𝗲 𝗜 𝗰𝗼𝗺𝗲 𝗶𝗻.
I don’t just lease office space. I help you get the right space at the right price!
Nina Steiner – TenantRepLA
Text: 310-487-2982
Email: nsteiner@saxumwest.com
Website: TenantRepLA.com
Nina Steiner -TenantRepLA